Facebook Adds Insights to Events

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Facebook now lets you keep track of events that you’ve created on a Page with new Insights module, as reported by AllFacebook.

Facebook Adds Insights to Events

The new Insights, which is situated in the right-sidebar of the Events page, include reach, views and connections. The reach section will shows you the number of people who saw a link to your event, views will show the number of people who viewed your event page, and finally connections count how many people are engaged with the event.

“We’ve launched a small update that allows Pages to see insights for the events they create. This is the first step toward helping Pages gain a better understanding of what’s working and not working when promoting their events. Events created starting July 24 will be able to view insights in the right-hand column of the event page..”, the company said in a statement, TheNextWeb reports.

Recently Facebook has done a huge makeover to Events and introduction of ‘Events for you’ section.

Screenshot Courtesy: Sandro Galindo of Shoreway Media